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Why Data Integration is Your Business’ Best Friend

Utilizing data is commonly said to be a method for better business practices in and outside of hospitality. But what does utilizing data mean? What should we look for? Data integration exists in...

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Why Twitter Advertising is Your Key to Event Promotion

It’s a given that you should be using Twitter for your event marketing efforts. However, when it comes to this social network, most people only use it within its primary context. That is, sending out...

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5 Event Technology Trends Shaping the Future of Events

No time? No problem. Fill out the form and we’ll email you a PDF version of this blog post to read anytime you want. The event planning industry has come a long way from the binder-toting, paper-based...

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20 Creative Ideas for Content Creation at Live Events

Over 83% of all event organizers plan to use social media at their events in 2015 according to Julius Solaris’s report. While the advantages of integrating social media into live events are countless,...

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3 Steps to Measuring Event and Meeting Success

Measuring the return on investment of events isn’t an easy task. Ask most Chief Marketing Officers if they could confidently make a connection between event budget and leads, let alone sales, and you...

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What to Consider When Choosing an Event Venue: 20+ Ideas to Help You Make the...

One of the most common questions I’m frequently asked is how to find the right venue. As with most things, striking a balance between experience, budget and emotion is a tricky business and requires a...

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